product marketing bootcamp

The Product Marketing Bootcamp is the only online course covering the essentials of end-to-end product marketing. In under two hours, you'll learn about the essentials of product marketing: market and user research, competitive analysis, positioning, marketing launch planning, and ongoing acquisition and engagement marketing.  

And it's not just learning, it's doing.  In addition to understanding the concepts, you'll get how-to guides and templates that you can use in your job today.

Photo by Carl Heyerdahl on Unsplash

Photo by Carl Heyerdahl on Unsplash

I’ve been in product marketing for a few years already, but I never knew there was a defined structure or framework for it until this class.
Being 4 years into my marketing career, I am only 3 months into a full on Product Marketing role. After taking this class I feel more confident and excited to continue growing into my new role, and as an overall marketing professional! Would love to attend another future class with Melinda.